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BEGIN:VEVENT
DTSTART:20240319T170000Z
DTEND:20240319T190000Z
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SUMMARY:SCORE LA: Paid\, Earned\, Owned: Three Essential Elements for Marketing Success
DESCRIPTION:Your marketing plan is not just building a website and doing a few social media posts. Most businesses can benefit from a multi disciplined approach that includes website\, SEO\, social media\, email marketing\, PR and online advertising. This webinar will show you how these elements (What we call "Push\, Pull and Amplify") work together to guide your business on a road to marketing success.\n\n\n\nWe will discuss:\n\n\n\nPULL\n\n\n\nWhy a properly built website is important for optimal search engine rankings\n\nWhat is SEO. How to organically improve search engine rankings.\n\nGoogle Ads vs Facebook Ads. Why\, when and where you should advertise your business.\n\nPUSH\n\n\n\nPublic Relations and how it is different than Advertising\n\nWhy hire a seasoned publicist\n\nThe PR Toolbox- Press releases and media lists\n\nFree PR tools vs Paid tools to get publicity \n\nAMPLIFY \n\n\n\nWhere\, when and what you should do with social media for your business\n\nContent calendar to help you organize your marketing campaigns\n\nDigital tools to help you tell your story easier\n\nImportance of E-Mail marketing\n\nWe tie it all together at the end to show you how we determine which marketing elements are right for your business!
X-ALT-DESC;FMTTYPE=text/html:<p style="box-sizing: border-box\; margin-top: 0px\; margin-bottom: 1.75em\; widows: 3\; orphans: 3\; color: rgb(20\, 20\, 20)\; font-family: Montserrat\, sans-serif\; font-size: 16px\;">Your marketing plan is not just building a website and doing a few social media posts. Most businesses can benefit from a multi disciplined approach that includes website\, SEO\, social media\, email marketing\, PR and online advertising. This webinar will show you how these elements (What we call &quot\;Push\, Pull and Amplify&quot\;) work together to guide your business on a road to marketing success.<br />\n<br />\nWe will discuss:<br />\n<br />\nPULL<br />\n<br />\nWhy a properly built website is important for optimal search engine rankings<br />\nWhat is SEO. How to organically improve search engine rankings.<br />\nGoogle Ads vs Facebook Ads. Why\, when and where you should advertise your business.<br />\nPUSH<br />\n<br />\nPublic Relations and how it is different than Advertising<br />\nWhy hire a seasoned publicist<br />\nThe PR Toolbox- Press releases and media lists<br />\nFree PR tools vs Paid tools to get publicity&nbsp\;<br />\nAMPLIFY&nbsp\;<br />\n<br />\nWhere\, when and what you should do with social media for your business<br />\nContent calendar to help you organize your marketing campaigns<br />\nDigital tools to help you tell your story easier<br />\nImportance of E-Mail marketing<br />\nWe tie it all together at the end to show you how we determine which marketing elements are right for your business!</p>\n\n<p style="box-sizing: border-box\; margin-top: 0px\; margin-bottom: 1.75em\; widows: 3\; orphans: 3\; color: rgb(20\, 20\, 20)\; font-family: Montserrat\, sans-serif\; font-size: 16px\;">&nbsp\;</p>\n
LOCATION:Virtual\, Register now.
UID:e.2438.9409
SEQUENCE:3
DTSTAMP:20260419T145632Z
URL:https://business.hbchamber.net/events/details/score-la-paid-earned-owned-three-essential-elements-for-marketing-success-9409
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