BEGIN:VCALENDAR VERSION:2.0 PRODID:-//ChamberMaster//Event Calendar 2.0//EN METHOD:PUBLISH X-PUBLISHED-TTL:P3D REFRESH-INTERVAL:P3D CALSCALE:GREGORIAN BEGIN:VEVENT DTSTART:20211117T200000Z DTEND:20211117T213000Z X-MICROSOFT-CDO-ALLDAYEVENT:FALSE SUMMARY:SCORE LA: E-Mail Marketing Essentials for Business DESCRIPTION:Research says that for every $1 spent on E-Mail marketing there is an average $44 return on investment. To generate such positive outcomes\, businesses have to reach the right customers with targeted campaigns. If you feel your E-Mail efforts don't yet pay off\, this workshop is for you! This class will teach basic and advanced techniques to propel your E-Mail efforts.\n\nYou Will Learn:\n\n The 5 C's of E-Mail Marketing Basics\n\n How to create a content calendar with a complimentary digital version sent to all students\n\n How to pick the E-Mail platform right for your business\n\n Anatomy of E-Mail design\n\n Subject Lines\n\n Best times and days to send E-Mails\n\n Why List Segmentation is important (case study provided)\n\n Basic Automations\n\n How to create E-Mail graphics using Canva\n\n How to set up Google analytic tracking links\n\n A/B Testing Tips X-ALT-DESC;FMTTYPE=text/html:
Research says that for every $1 spent on E-Mail marketing there is an average $44 return on investment. To generate such positive outcomes\, businesses have to reach the right customers with targeted campaigns. If you feel your E-Mail efforts don'\;t yet pay off\, this workshop is for you! This class will teach basic and advanced techniques to propel your E-Mail efforts.
\n\nYou Will Learn:
\n&bull\; The 5 C&rsquo\;s of E-Mail Marketing Basics
\n&bull\; How to create a content calendar with a complimentary digital version sent to all students
\n&bull\; How to pick the E-Mail platform right for your business
\n&bull\; Anatomy of E-Mail design
\n&bull\; Subject Lines
\n&bull\; Best times and days to send E-Mails
\n&bull\; Why List Segmentation is important (case study provided)
\n&bull\; Basic Automations
\n&bull\; How to create E-Mail graphics using Canva
\n&bull\; How to set up Google analytic tracking links
\n&bull\; A/B Testing Tips