SBDC Webinar – Say What? Product Advertising and Labeling

Date and Time

Thursday May 27, 2021
12:00 PM - 1:00 PM PDT

Fees/Admission

Free

Website

https://smallbizla.org/event/webinar-say-what-product-advertising-and-labeling-2/

SBDC Webinar – Say What? Product Adve...

Description

This webinar will introduce small business owners to the basics of California and federal advertising and labeling law. Attendees will learn the difference between truthful vs. fraudulent and misleading advertising; business “puffery”; lawful product comparisons; requirements when using terms such as “organic” and “fat free”; required disclosures for certain ingredients such as nuts and other allergens; and liability for violating advertising and labeling laws.

Register

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