SBDC Webinar – Say What? Product Advertising and Labeling
Date and Time
Thursday May 27, 2021
12:00 PM - 1:00 PM PDT
Fees/Admission
Free
SBDC Webinar – Say What? Product Adve...
Description
This webinar will introduce small business owners to the basics of California and federal advertising and labeling law. Attendees will learn the difference between truthful vs. fraudulent and misleading advertising; business “puffery”; lawful product comparisons; requirements when using terms such as “organic” and “fat free”; required disclosures for certain ingredients such as nuts and other allergens; and liability for violating advertising and labeling laws.
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